● Individual Approach

A Link-Building Strategy Built Around Your Project

Our SEO strategy consulting starts with a close look at your current backlink profile and your competitors' positioning, then builds a custom link building strategy — and a clear link building roadmap — around the right mix of our services for your project.

Browse Packages

We Start With Your Project, Not a Template

Every site has a different history, niche, and set of competitors. Before we recommend anything, we study exactly where yours stands today — and where your competitors are already winning.

"The right strategy starts with understanding exactly where your project stands today — and where you want it to go."

What we find decides the right mix of our services — Outreach, Foundation, PBN, and Multi-Tier Link Building — sized and sequenced for your project.

Where you stand Your profile, anchors, and strongest existing links — mapped before anything is planned.
Where competitors win A side-by-side comparison and SWOT that shows exactly where the gaps are.
Where to build Priority pages, an anchor plan, and an execution roadmap for your first 90 days.

Six Chapters, One Plan Built Around Your Site

Your strategy arrives as a single working document. Here's the shape of it.

01

Where You Stand Now

Your profile, anchors, and strongest assets in one clear picture.

02

Competitor Analysis

How rivals build their links — and where the openings are.

03

Priority Pages

Which pages deserve links first, and why.

04

Anchor Matrix

A ready anchor plan for every priority page.

05

Strategy & Phases

Channels, sequencing, and review cycles for the quarters ahead.

06

Plan, KPIs & Budget

An execution roadmap for the first 90 days, with targets and spend you can track.

A Fit for a Range of Projects

An individual approach is useful whenever your situation is specific enough that a standard starting point isn't the fastest way to your goal.

New or Young Sites

Little to no existing link profile, and a first move that needs to be the right one.

Plateaued Growth

An established site whose rankings have stalled and needs a fresh, data-driven read on why.

Competitive Niches

Markets where the difference between page 1 and page 3 comes down to precision and pacing.

Multi-Site & Multi-Brand

Portfolios and agencies managing several projects that each need their own tailored plan.

One thing stays the same across all of them: we never recommend anything before looking at your actual backlink profile and your actual competitors — the situations above are common starting points, not a checklist you need to match.

Pick the Scope That Fits Your Project

A fixed price for one direction, or a custom quote when you're running several.

One-direction
Detailed · One-Time Engagement
$500

Custom Link-Building Strategy
for ONE direction

Delivered in 7 days

Links are only as good as their aim. Say you invest $3,000 a month without a plan and a third of it lands on the wrong pages or with the wrong anchors — that’s $1,000 lost every month. A $500 strategy that aims every link correctly can save you thousands within the first year.

  • Backlink profile audit
  • Competitor gap analysis
  • Strategic SWOT analysis
  • Priority pages for link building
  • Custom link mix plan
  • Keyword & priority mapping
  • Detailed anchor plan
  • Risk assessment
  • Consolidated plan, KPIs, & budget
  • Execution roadmap — first 90 days
Get Custom Link Building Strategy

New client? Create an account

Multi-direction
Custom Engagement
Custom Price

Multi-Direction Link-Building Strategy
quoted individually

Running more than one project? We take the full single-direction strategy and build it for every direction you operate — then connect them into one system. Scope and price are agreed with you on a short discovery call.

  • Full audit-to-roadmap strategy for each direction
  • Cross-direction link & anchor deconfliction
  • Shared authority assets & budget optimization
  • One consolidated plan, KPI view, & budget
  • Dedicated strategist across all directions
  • Quarterly strategy review included
Request a Custom Quote

Tell us your directions — we'll scope it together

How We Build Your Strategy

1

Discovery Call

A short link building consultation to understand your business, your niche, your goals, and who you consider your real competitors.

2

Profile & Competitor Audit

We pull and analyse your full backlink profile alongside your named competitors' profiles using Ahrefs and manual review.

3

Strategy Build

Your strategist translates the audit data into a tailored SEO link strategy — link mix, priority pages, timeline, and expected outcomes.

4

Presentation & Walkthrough

We walk you through the full strategy document live, explain the reasoning behind every recommendation, and answer questions.

5

Execution & Iteration

Once approved, we begin building against the plan — and revisit the strategy every quarter as your profile and competitors evolve.

Custom Strategy: Common Questions

A single-direction strategy is a one-time $500 — a direction means one site and its niche. You receive a complete working document in six chapters: where you stand now, competitor analysis, priority pages, an anchor matrix, strategy and phases, and an execution roadmap for the first 90 days with KPIs and budget. If you run several sites or niches, multi-direction engagements are quoted individually after a short discovery call, which is free and carries no obligation. Either way, you'll know the exact price before any work begins — there's never a surprise invoice.

No. The strategy document is yours regardless of what you decide afterward. Most clients do move forward with us since we're the ones who built the plan and already understand the reasoning behind it, but the analysis and recommendations stand on their own even if you choose to execute them elsewhere or in-house.

We start with the competitors you name — the sites you're actually losing rankings to. You can list up to 10 when you order and share their Ahrefs exports. If you're not sure who your real link-building competitors are, leave the list short or blank: we'll identify them from the current top-ranking pages for your target keywords, which is often more useful than a list of brand competitors who aren't actually competing for the same search terms.

Nothing is mandatory, but three things sharpen the plan: an Ahrefs export of your site's full backlink profile, Ahrefs exports for your competitors, and a full Google Search Console export covering the last 16 months. Share them as Google Drive links set to “Anyone with the link” when you order. If you don't have the Ahrefs data, we can pull it ourselves — the Search Console export has to come from you, since only you have access.

We recommend a full review every quarter. Your own backlink profile changes as campaigns run, and your competitors are not standing still either — a strategy built six months ago may be pointed at gaps that have already closed, or missing new ones that have opened up. A quarterly review is included in every multi-direction engagement, and ongoing clients get it built into their account management. If you only use this service, a review after three months is $100.

No. The core analysis — audit, competitors, priority pages, anchors — holds for a year or more. After the first quarter we check the plan against actual results. That review is included while you execute with us. And if nothing material changed in your niche, we'll say so rather than sell you an update. If you're not an ongoing client and only use this service, a strategy review after three months costs $100.

Your link building consultation covers where your project stands today, what's realistic within your timeline and budget, and which of our services should lead the plan. It feeds directly into the tailored SEO link strategy and link building roadmap you receive afterward — a document, not just a call summary, that you can reference as work progresses and revisit at each quarterly review.

The Services Your Strategy Might Recommend

Ready to Build a Strategy Around Your Project?

Book a free discovery call and we'll start with a real look at your backlink profile and your goals.